Blog Entry 17 – Final Project: Brochure Spreads

This project is done out of my love for the game of baseball. The background of the brochure is done in a gradient going from red to white then to blue because baseball is known as the American Past Time. On the back side of the brochure is a listing of all of ballparks in America and Canada. The inside consists of the all of the teams that are apart of the MLB. Along with in the middle section is a little history about the game of baseball. I went with black lettering because I believe that it sticks out best against the gradient.

Blog Entry 16 – Magazine Spreads

This one is successful because of all of the subheadings catch your eye.

This is successul because of the picture. It is bright and very eye catching.

This one is successful because of the bold header at the top of the page. The picture also really helps the piece out a lot.

This one is successful because the pictures and the graph really stick out. Along with the bold blue lettering throughout the story help as well.

What is successful about this article is the big peice of velcro across the middle of the page. It sticks out from everything else.

Blog Entry 15 – Revised Project 2 Logos and Brand Overview

Blog Entry 14 – Project 2 Logos and Brand Overview

Blog Entry 13 – Project 2 Research Sketches

This business is called Quick Dry. It is a company that makes heaters to dry out wet baseballs or softballs. The top picture is of the word mark design that I came up with and the symbol that I also came up with. The second picture is a combination of the two. I chose this business because I love the game of baseball and I know how expensive it can be to keep on buying more and more baseballs or softballs each year.

Blog Entry 12 – The Non-Designer's Design Book: Type Categories

This is oldstyle because it has serifs and it also has this thick look to it.

This is modern because it is very bold and a striking look to it.

This is slab serif because it has serifs and is very easy to read the words.

This is sans serif because there are no serifs on the end of each letter.

This is script because all of the letters are connected together to make words.

This is decorative because the letters have a funky design to them to give them a fun and crazy look.

Blog Entry 11 – The Non-Designer's Design Book: Type

This is concord because it is simple and the type is all the same.

This is concord because this example is also simple. There are two examples of type but the larger one is just to make it stand out as the header.

This is conflict bceause there are different font types and your eyes bounce around everywhere.

This is also conflict because of the different typefaces. Your eyes kind of wander up and down between the word at the bottom to what is up at top.

This is contrast because of some of the words stick out because they are in bold fact or their font is bigger.

This is also contrast because the word MEDIA really sticks out and they are trying to drive home the importance of this word.